Pam Randhawa has over 15 years of experience in the healthcare and life sciences industries. Having served as a founder and worked in executive management, business development, product management, marketing and consulting, Pam is uniquely qualified to set corporate direction, guide product evolution and grow successful businesses. Prior to founding Empiriko, Pam served as VP of Strategic Development at Sermo, the largest Physician Online Community in the US, where she was responsible for identifying and developing new markets in the areas of clinical development, analytics and international expansion. Before joining Sermo, she served as VP of Global Marketing at Phase Forward (acquired by Oracle), a leader in Electronic Data Capture (EDC), management and safety, where she was responsible for the planning and execution of the company's global marketing strategy. Previously, Pam was Director of Analytical Development at McKesson Corporation, where she effectively developed healthcare products that leveraged healthcare longitudinal data to assess the effectiveness of various therapies, disease severity, healthcare costs, and quality of care provided to healthcare plan members. She also served as an independent consultant to the State of Ohio, Department of Health, where she led a statewide taskforce focusing on the Health Status of Ohioans for the State Health Plan, and developed a 5-point plan to improve public health in Ohio. Pam is also a co-founder of AgroGreen Biofuels, an alternative biofuels technology company that produces alkanols (ethanol, butanol, octanol) from plant waste, and MedSilico, a healthcare technology company. Pam holds a Bachelors Degree in economics from the University of Rajasthan, India, and a Masters Degree in public management from Carnegie-Mellon University. She also served on the MIT blackjack team (basis for the movie “21”) as a player (card counter) and an investor.